Loucas Leonidou, with over a decade of senior marketing experience in both B2C and B2B, has navigated the dynamic landscapes of both Cyprus and UK’s corporate scenes, collaborating with large multinational companies including FTSE100 and Blue Chips. Certified in Marketing Automation and CRM, Loucas currently leads TOYOTA Cyprus’ Marketing and Customer Experience organisation, orchestrating omni-channel marketing programmes for Toyota and Lexus brands. He shoulders responsibilities extending to managing substantial budgets and ensuring alignment with global strategies. A regular participant in Toyota Europe’s Core Group meetings, Loucas contributes actively to shaping Toyota’s Pan-European marketing strategies.
