George Souglides (Media Director) has extensive experience in the field of Media, having worked in this sector for 23 years. Starting from the position of Media Assistant, after his studies (BA in Communication), he has acquired specialized knowledge over the years, successfully meeting the needs of DeLeMa’s clients. Today, he holds the position of Media Director and is responsible for the overall supervision of all campaigns for traditional media (television, radio, print, billboards, etc.). He takes on the creation of media strategies, the development of communication programs, as well as supervising campaign proposals, detailed plans, and post-campaign evaluation & effectiveness analysis. He negotiates with media representing the company’s clientele and maintains direct communication with clients to ensure the most effective media communication strategy.